Vancouver Coastal Health Research Institute

Vancouver Coastal Health Research Institute

Here at Massive, we pride ourselves on producing deeply resonant branded website experiences that matter in culture.

So before engaging a prospective partner, we always ask about their deeper purpose. We want to know if their products and/or services are aptly curated to address real world problems. We want to know if they’re a positive social force fighting for a more equitable world. That’s how we know we’ve found an organization worth going to bat for.

Enter Vancouver Coastal Health Research Institute (VCHRI): one of Canada’s largest research organizations, and one of its most renowned healthcare thought leaders. We were engaged to creatively direct, design, and develop VHCRI’s new Drupal website. A site that would serve as the organization’s primary communicative portal to the communities and individuals it serves.

As the research arm of Vancouver Coastal Health (VCH) and a principle partner to the University of British Columbia, VCHRI encompasses three research-intensive institutions: Vancouver General Hospital, UBC Hospital, and GF Strong Rehabilitation Centre. Additionally, the organization maintains productive working relationships with Richmond Hospital, Lions Gate Hospital, and various public health agencies across Vancouver Coastal Health.

Together, these entities collaborate in generating invaluable health-focused resources through discovery, education, application, and evaluation. The goal of their efforts is to improve health outcomes and generate measurable results to acute and chronic patients, plus the broader population.

Our work yielded an award-winning website that seamlessly unifies form and function. It delivers on VCHRI’s mission to improve patient care through an approachable, accessible digital experience for all. We break the whole thing down below, so keep reading.


  • UX + UI
  • Website Design
  • Drupal Development
  • Copywriting

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